Consumer Products:
Consumer products
refer to technology which people can buy from commercial/online stores, such as
video cameras, editing software and recording material. In order for people to
create amateur/low-budget films and television programmes, products like these
must be available for people to buy or rent and allows them to explore
opportunities in the media industry (on the computer, through the internet.)
Also, websites which provide a catch-up service for television channels can be
accessed through the internet and gives a chance for consumer incorporation
into the production of media products – people can leave comments on uploaded
videos, email and contact the creators of particular products and make videos
addressing issues they may have had with them.
As time goes on, consumer products are getting more practical with the amount of different things they can do - smart phones, for example, allow for consumers to watch films, play on video games, stream television shows and programmes and can stream videos onto the television screen.
As time goes on, consumer products are getting more practical with the amount of different things they can do - smart phones, for example, allow for consumers to watch films, play on video games, stream television shows and programmes and can stream videos onto the television screen.
Satellite and
Cable:
Satellite and cable
television is accessible from the home, through a satellite dish or a cable box
hooked up to the internet. This comes from various different providers who all
offer different prices for varying packages for customers to choose from. For
example, Sky and Virgin Media both compete in the amount of channels they
provide in one package and how that package is paid for – i.e. through a
subscription cost or through a one-off payment. Having various providers gives
customers a choice and also allows companies to compete for the most revenue:
usually resulting in better packages for more reasonable prices. Cable
television is provided through cables running through the ground into homes.
It’s often more reliable, as satellite can be interfered by bad weather or
satellites going down – cable television doesn’t have as much of a risk of
being tampered with.
Analogue and
Digital:
Analogue television
and digital television are two ways in which we can receive broadcasts and
watch them in the home. Analogue is the more tradition: it’s the original
technology behind television which used analogue signals to transmit video and
audio. Depending on the strength of the signal, the quality of video and audio
will differ. Whereas, digital is the more modern version: it relies on the
transmission of video and audio through a digitally processed signal which
allows for multiple programmes in the same channel bandwidth. It’s generally
seen as the better out of the two – every country in the world, except for
North Korea, are replacing or would replace broadcast analogue television with
digital television.
Internet and
Interactive:
Content online can be
provided through many different sources, and the cost of these sources can cost
anything from being free. The internet hosts various different torrents in
which people download content they would have otherwise paid for: this is
illegal, but very accessible and very rarely punished. There are many free
sources which are legal, however, such as Catch-up television which gives
people the opportunity, for a limited amount of time, to view programmes which
have been on the television which they may have missed. Providers such as
Netflix and Hitbox offer a variety of television programmes and films for a
small subscription fee charged every month – this service also comes with
different packages for customers to choose from. Content online can be
manipulated to breach copyright laws – certain soundtracks can be taken off and
royalty-free content can replace it and various other things.
Interactive
television means anything which can be manipulated by the viewers – for
example, Sky’s On Demand box in which viewers can pause, record, rewind and
fast-forward any content they are watching, as well as viewing catch-up
television through the internet. Packages which include services such as these
draw consumers in as it gives them control over when and how they view media
products.
High Definition
and 3D:
Television viewers
have the choice to upgrade some television so that they can view programmes and
films in high definition – or HD – and 3D. Televisions which give this kind of
service are generally much more expensive, though they’re not entirely recent
and are already being upgraded to make the viewing experience more immersive
for viewers. 3D television conveys depth to viewers, allowing for full
immersion, and high definition gives much better quality audio and video,
meaning that stylized films can be viewed with full immersion.
3D has been growing in popularity since it's introduction in 1922, and it's 'rebirth' in the 1960's. Avatar, 2009, was renowned for it's use of 3D technology when it came out - and was marketed largely on it's visuals.
3D has been growing in popularity since it's introduction in 1922, and it's 'rebirth' in the 1960's. Avatar, 2009, was renowned for it's use of 3D technology when it came out - and was marketed largely on it's visuals.
Pay per view,
On-Demand Viewing, Streaming and Digital Recorders:
Content can be viewed
in many different ways, usually for quite a small price. For example, pay per
view is a service which provides episodic viewing for a small cost as opposed
to paying for a subscription service or for the product as whole in order to
view it anytime. This can be accessed through either the internet or the
television – Amazon Prime is an online provider of such products. On-Demand
viewing is similar except that the programmes and films can be viewed anytime.
On Demand is a subscription fee, and comes with the chance to pause, fast
forward, rewind and record certain shows. Streaming content online can come
from various different providers, either a legal source or illegal. An example
of a legal source is YouTube, in which some television providers offer short
videos or clips from their programmes, or sometimes entire programmes.
Re-uploads from people who don’t own the content is an example of illegal
streaming, as well as illegal movie websites. Digital recorders refers to boxes
which you can hook up to your television and record programmes from the same
provider. Digital recorders can be used to record programmes and then upload
them to streaming/torrent websites for people to watch illegally.
Hi Annie,
ReplyDeleteGreat work here!
Some points for improvement
-Please include relevant visuals and space out your paragraphs to make this easier to read and nicer to look at!
-In your first paragraph talk a little further about the innovation in consumer products with the rise of smart phone cameras.
-Under 3D, what films innovated the use of 3d technology?
-Once again, include some visuals throughout.
Thanks,
Josh